Home » Smart business » Partnerships and strategic alliances as a growth factor
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The interview with Simone Piasini, Chief Business Development Officer of Intesa (IBM Group) revealed the key elements and best practices for successful partnerships and alliances.

In June 2019, the European Commission disclosed the values ​​of the Digital Economy and Society Index (DESI) *, where data on the level of digitization of European countries emerge considering indicators such as connectivity, human capital, use and integration of services digital and public and investments in research and development. Unfortunately, our country, appearing in twenty-fourth place out of twenty-eight states considered, requires many investments and digital projects to increase its industrial competitiveness.Intesa (IBM Group) has for over thirty years the main objective of creating digital transformation paths for businesses, in Italy and abroad. Simone Piasini, Intesa CBDO, told us how partnerships play a key role in business development.

What is the role of strategic alliances in the agreement?

Intesa’s strategy is to present itself to the market as a reference point for companies to guide them along the path of digitization of business processes. To achieve this goal, we have chosen to focus on strategic partnerships that allow us to offer solutions to revisit business processes, in a digital key, with an end-to-end approach. In this sense, we are progressively defining collaborative models that provide for the integration of market-leading solutions to complete our value proposition and to present ourselves to customers as a primary partner in terms of 360-degree solution, support and consultancy.


How does Intesa support companies for digitization projects as a technological partner?

Intesa, leader in the development of digital transformation projects of business processes, adopts a co-creation and co-design approach in the development of innovative services and acts as a strategic partner of its customers in order to support them in the design and implementation of processes natively digital. The company strategy envisages that the technology used to support the process review remains totally transparent and becomes the means by which to create the final solution.The main benefits detected by customers who have adopted digital solutions to support business processes are basically three: better customer experience, reduced operating costs and new profits for the company; all always in compliance with the stringent legal and compliance policies with which all companies still have to deal.

Among the various Intesa partnerships, what are the strategic objectives of the collaboration with DocuSign?

Intesa and DocuSign have signed a strategic alliance by combining the strengths of both companies with the aim of guiding companies in their digital transformation process, with a particular focus on the whole area of ​​Digital Transaction Management (DTM).With the integration of DocuSign technology, market leader in the DTM world, Intesa completes its offer of services by presenting on the market an end-to-end platform that offers companies a unique tool, designed to improve collaboration between employees (processes internal), customers (external B2C processes) and suppliers (external B2B processes) and to increase digital trust between organizations of all sectors and sizes.Starting from the recognition / onboarding phase of a user, it is possible to define signature workflows, even of a qualified type thanks to the use of Intesa certificates, to reach the archiving phase according to the documentation, thanks to the solutions of Intesa, Legal Electronic Archiver and Certification Authority (CA) according to AgID, Qualified Trust Service Provider (QTSP) according to eIDAS.


*Source: europa.eu


By Chiara Bozzolino – Marketing Campaign Manager, IBM Italia

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