The project is born out of a concrete demand within the pharma supply chain to provide a hi-tech solution to tackle the problem of limited-supply and out-of-stock medicine.
InTrust Day 2020 took place on October 13th. Intesa’s annual event, dedicated to innovation and technology, proved to be quite multi-faceted, with plenty of inspiration and speakers representing a wide array of perspectives and markets.
The partnership will allow both companies to deliver digitally-enhanced services all along the customer journey, from awareness to conversion and even post-sale.